In a shocking behind-the-scenes drama that’s rocking Hollywood and royal circles alike, Meghan Markle is reportedly furious after global football icon David Beckham turned down her discreet request for a $20 million investment in her new lifestyle brand, As Ever.
According to insiders close to the situation, the Duchess of Sussex personally reached out to Beckham — a long-time acquaintance and fellow A-lister — in hopes of securing high-profile backing for her much-hyped brand. “As Ever,” Meghan’s latest venture into the world of luxury wellness and home goods, is still in early stages but reportedly looking to raise tens of millions in startup capital.
But sources claim Beckham politely declined, triggering what one insider described as “an immediate fallout” between the former royal and the soccer superstar.
“Meghan believed David and Victoria would be natural allies,” a source told The Daily Scoop. “She thought the Beckhams, with their business success and brand power, would jump at the opportunity. But David wasn’t interested — and Meghan did not take it well.”
The snub reportedly caught Meghan off guard. She had counted on her Hollywood connections to help launch “As Ever” with a bang — especially after lukewarm responses to previous projects. Insiders say she pitched the idea directly, emphasizing the brand's focus on “intentional living, elegant simplicity, and conscious consumerism.” But Beckham, known for his cautious approach to business deals, remained unconvinced.
“David is extremely selective about where he puts his money,” the source added. “He didn’t see a clear return and didn’t want to mix friendship with finances — especially with all the drama surrounding the Sussex brand.”
The rejection reportedly struck a nerve. Meghan, according to royal insiders, sees “As Ever” as her signature brand, a post-royal empire meant to rival names like Gwyneth Paltrow’s Goop. But without deep-pocketed investors, the road ahead could be bumpy.
Adding fuel to the fire, this incident comes just months after rumors of a rift between the Sussexes and the Beckhams. Tensions reportedly began after Meghan allegedly suspected Victoria Beckham of leaking private information to the press — a claim that reportedly left the Beckhams “furious and deeply offended.”
That tension seems far from resolved.
“This loan request was Meghan’s attempt to build bridges,” says a source familiar with the fallout. “But now, any chance of mending that friendship may be lost for good.”
So far, neither Meghan Markle nor David Beckham have commented publicly on the matter. A representative for “As Ever” declined to confirm whether Beckham was approached, stating only that the brand is “exploring a variety of strategic partnerships.”